We’re passionate about using AI to enhance user experiences—because sometimes, it’s the simplest innovations that make the biggest impact. That’s exactly what we set out to do with our newest client, Surch Foods. In our latest project, we harnessed subtle AI to streamline product cataloging and optimize keyword selection, taking the guesswork out of the process. Here’s how we did it.
Surch Foods is a platform that bridges the gap between large-scale ingredient suppliers, machinery providers, manufacturers, and the restaurants, retail buyers, and food service providers who rely on them.
One challenge suppliers often face is the tedious task of cataloging and tagging hundreds of products to ensure they’re indexed correctly by search engines. Manually describing each item and selecting the right keywords can be time-consuming and mentally draining.
To address this, we’ve integrated a subtle yet powerful AI feature that automatically generates related keywords based on the product name, description, category, and existing tags. This intelligent automation not only streamlines the cataloging process but also optimizes keywords for search engines—taking the mental load off our users and allowing them to focus on what matters most.
This simple feature exemplifies how we seamlessly integrate AI into our projects to enhance user experience without overwhelming the end user.
We’re always exploring new ways to use AI to make everyday tasks easier. Can you think of any other subtle applications of AI that might improve your day-to-day operations? Let us know your thoughts!
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